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Human-managed campaigns

Facebook & Instagram ads, managed with a clear plan.

We plan, create and manage campaigns around your offer, with agreed budgets, human review and reporting.

Who it helps

Bring the offer, campaign and follow-up together.

For businesses promoting a project, service or approved offer, with account access and a team ready to handle enquiries.

  • A promotion needs a clear objective, creative direction and agreed budget.
  • Campaign setup, creative review and enquiry follow-up need to work together.
  • You need to understand what the campaign spent and what the available results mean.

What we manage

A scope you can review before launch.

Campaign planning & setup

Define the objective, offer and market. Review account readiness, agreed placements and the permissions needed to begin.

Ad copy & creative

Develop the agreed formats and messages, with client review before launch. Asset quantities and revision rounds are defined in the quote.

Monitoring & adjustments

Monitor delivery and make agreed changes within the approved scope and spending limits. Budget increases or changes beyond that mandate need approval.

Reporting & lead handoff

Review spend, available platform metrics and enquiries. Agree who follows up and how the client shares feedback on lead quality.

Costs & responsibilities

Management fees. A separate media budget.

Custom quote

Setup and monthly management are agreed for your brief. Creative-only packages do not include campaign management.

Setup
Planning, account-readiness review and initial campaign setup are quoted against the brief.
Monthly management
The quote defines campaign scope, creative production, review/reporting frequency and ongoing management responsibilities.
Advertising spend
Your advertising budget is separate from our fees and paid directly to Meta through your own ad account.

Clients retain ownership of their accounts and assets. We use appropriately assigned access and work within agreed spending limits. Changes beyond the approved budget or mandate need your approval.

Platform-reported conversions are reported separately from client-confirmed qualified leads or sales. Your team owns enquiry follow-up unless another arrangement is explicitly scoped.

How we work

Campaign process

  1. 01

    Brief & readiness

    Understand your offer, objective, market, account access and enquiry process.

  2. 02

    Plan & quote

    Agree the scope, creative requirements, budget, responsibilities and reporting.

  3. 03

    Create & approve

    Prepare the agreed copy and assets for client review before launch.

  4. 04

    Launch & monitor

    Launch within the approved plan and make adjustments within the agreed mandate.

  5. 05

    Report & refine

    Explain the available results and use client feedback to inform the next decisions.

Agree the connections and extra work.

Tracking or pixel/event setup is included only when explicitly scoped and feasible with your permissions and applicable requirements. Property campaigns need a target-market review of housing-ad and platform rules before setup.

Website builds, organic publishing, comment or DM management, sales calling, CRM/chatbot integrations and lead follow-up automation are separate unless named in your quote. Reels and AI video production may need a separate production brief.

Google Search ads

Google Search Ads Management

Keyword-led text advertising for people searching for relevant products or services.

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YouTube ads

YouTube Ads Management

Video campaigns around agreed awareness, consideration or conversion goals.

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Before we begin

Good questions.
Clear answers.

Is advertising spend included in your fee?

No. Advertising spend is separate and paid directly to Meta. Setup and monthly management fees are agreed in your quote.

Who owns the accounts and assets?

You retain ownership of your business accounts and assets. We work through appropriately assigned access; you do not need to share your personal password.

Are creatives, reels and tracking included?

The quote states the creative formats, quantities and revision rounds. Reels, AI video production and tracking or pixel/event setup are included only when explicitly scoped and feasible with your permissions and applicable requirements.

Can you guarantee leads or sales?

No. Results depend on the offer, market, budget, account conditions and follow-up. We report available performance information; platform-reported conversions are distinct from client-confirmed qualified leads or sales.

Can you manage property advertising?

We can scope campaigns for suitable property offers. Before setup, we review the target market and applicable housing-ad and platform requirements. Audience options and requirements may differ by market.

What do you need before we begin?

Your approved offer, business details, target market, brand assets, account access and proposed budget. We also agree who approves the work, responds to enquiries and reviews campaign reports.

Start with your offer and goal.

Share what you want to promote, the market you want to reach and the accounts or assets already available. We’ll review the fit and agree a tailored scope.

Discuss your ad campaign